LONDON >> To be clear, Coco Gauff didn’t bring up the word “star” during a recent interview with The Associated Press; the reporter did. So as Gauff began to answer a question about balancing her life as a professional athlete with her off-court interests, she caught herself repeating that term.

“I definitely didn’t know how it would look like,” she began with a smile, “before I got to be, I guess, a star — feels weird to call myself that — but I definitely did want to expand outside of tennis. Always. Since I was young.”

She still is young, by just about any measure, and she is a really good tennis player — Gauff owns the Grand Slam titles and No. 2 ranking to prove it as she heads into Wimbledon, which begins Monday — but the 21-year-old American is also more than that.

Someone unafraid to express her opinions about societal issues. Someone who connects with fans via social media. Someone who is the highest-paid female athlete in any sport, topping $30 million last year, according to Sportico.com, with less than a third of that from prize money and most via deals with companies such as UPS, New Balance, Rolex and Barilla. Someone who recently launched her own management firm.

And someone who wants to succeed in the business world long after she no longer swings a racket on tour.

“It’s definitely something that I want to start to step up for post-career. Kind of start building that process, which is why I wanted to do it early. Because I didn’t want to feel like I was playing catch-up at the end of my career,” said Gauff, who will face Dayana Yastremska in the first round at the All England Club on Tuesday.